Many things impact on effective and efficient international working, but it is undoubtedly true that one of the major factors contributing to cross-border inefficiencies is that unknown cultural differences appear from nowhere and slow everything down.
Why Invest in Cultural Awareness Training?
Develop culturally
integrated global teams
Practical, targeted cultural awareness training interventions can improve awareness and knowledge quickly and give people the confidence to continue to build cultural fluency through their ongoing international business interactions.
Greater cross-border
efficiencies
Global Business Culture has been helping clients improve cross-border effectiveness and efficiencies for nearly twenty years, providing cultural awareness training and consultancy for many of the world’s leading companies, professional service firms and higher education institutions.
Master communication
style differences
Meeting styles, decision making and risk appetite are all hugely impacted by culturally differing mindsets and people need high levels of cultural fluency to help them navigate these difficult channels.
What can Global Business Culture’s cultural awareness training do for your company?
From our strategically located offices in North America, Europe, South America and Asia we are able to offer our clients a truly outstanding service on a global scale. We are at the forefront of developments in culture awareness training and are constantly pushing to develop new, innovative solutions to meet the demands of global clients who operate in complex, fast-moving environments.
Enhance business outcomes
No matter what your industry, the inability to fully understand the cultural expectations of clients in another country or even between international teams, will make it much more difficult to service those people as effectively as possible. By eliminating or reducing these barriers, teams can work more effectively with clients and each other.
Boost profitability
Inefficiencies with an international organisation can often fly under the radar. But mistakes, indecision, and time lags often result from poor cultural fluency and unforeseen barriers when working cross-border. Targeted and effective cultural awareness training programmes delivered by experts lead to tangible improvements in sales.
Foster empathy and respect for diversity
A common misconception is that you only really encounter other cultural approaches to business when you go to work overseas for an extended period. This is not the case – every time you pick up the phone or email a colleague in an international office you are dealing with cultural differences. By implementing cultural awareness training for your team, you’ll educate and foster understanding of cultural diversity, creating a far better workplace.
Improves collaboration and
interpersonal relationships
The right training delivered by experts equips people with the skills and knowledge required to handle difficult situations arising from cultural misunderstanding, and gives people the confidence to build cultural fluency through their ongoing international business interactions.
Why use Global Business Culture?
Commercial Application
We truly understand the repercussions of the inability to fully understand the cultural expectations of clients in another country. It will make it much more difficult to service that client as effectively as possible, inevitably leading to a fall in sales, impacting profitability. We’re passionate about improving processes within the company to maximise return.
Country Specialists
We operate in multiple geographies and our full-time consultants are specialists in key countries and areas where you operate. With years of international experience, out team can help you not only with cultural issues but with any commercial challenges, too.
Bespoke Approach
Global Business Culture works with your company to create a truly bespoke approach to a training program. We want to understand exactly what your challenges are so we can deliver the right material for you, your team, and your clients.
Digital Learning
We have helped clients cascade learning at scale through our digital learning expertise. Global Business Culture can present you with ‘off-the-shelf’ digital learning solutions as well as customised elearning programs tailored to the specific needs of your organisation.
10000+
Training Sessions
500+
Global Companies
120+
Nationalities Trained
20+
Years in the Business
