It is simply not enough to realise that you need to be adaptive when working with contacts in other countries; you also need to know how to adapt – and this is where country-specific cultural awareness training becomes essential.
Over the past 20 years, we have run hundreds of country-specific training programmes for corporate clients all over the world which all have one central aim – to help people interact more effectively with the target country and therefore improve business outcomes. We achieve this aim by ensuring that all of our country-specific training programmes are intensely practical and structured to cover the areas of critical importance for each client.
