Learning Objectives

After attending Boot Camp, participants will be able to:

  • Address four types of error when developing survey instruments.
  • Design survey instruments that ask the right questions the right way.
  • Develop SMART survey objectives.
  • Develop appropriate survey questions, given the survey’s purpose and objectives.
  • Distinguish between well-written and poorly written survey questions.
  • Identify the target respondents to whom the survey is administered.

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    *Sales & leadership training for corporate groups only.

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      *Sales & leadership training for corporate groups only.

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